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Tag Archive for edit

Their Mag

JLS behind the scenes for Their Mag

I shoot and edit the video content (interviews and behind the scenes montages) for Their Mag, the sister publication to Rio Ferdinand’s #5 Magazine. Each edition features a different celebrity guest editor or editors, with the first edition starring JLS, and Alexandra Burke to follow early in 2012.

Sky Go Movies Express

Sky Go Movies Express

For Christmas 2011 I shot and edited a video to showcase the Sky Go Movies Express, a chartered train from Euston to Birmingham themed to a variety of films showing over the Christmas period and offering competition winners a chance to watch some of their favourite films on the go. Shooting alone and with only an hour and a half’s journey to capture most of the shots, I then edited and uploaded the montage plus b-roll interviews for a deadline the following morning.

A fun but demanding job (shooting handheld on an old train isn’t for the faint hearted) which called for the rather more user friendly EX1 rather than my usual 7D rig.

Beko

Beko Roadshow 2011

I shot and edited a corporate video featuring the Beko Roadshow on location at Lingfield Park racecourse, showcasing the brand’s new range and including staff interviews and client testimonials.  I also supplied stills of the event for internal communications and external press releases.

Beko Roadshow 2011

Wasserman: Mark Cavendish

Mark Cavendish

In late 2011 I was brought in by the PR for Wasserman Media Group to produce a video highlighting their PR work with cyclist and 2011 Sports Personality of the Year Mark Cavendish.  I shot interviews with Mark plus several Wasserman staff and journalists, added footage and stills from recent media coverage and edited a 3 minute video for internal purposes.

FATV: 2011 World Cup

In June 2011 I was asked by FATV to be the FA’s official videographer for the 2011 Women’s World Cup in Germany. Together with their reporter, I was embedded with Hope Powell’s squad throughout the finals campaign from the squad announcement in London, training camp in Leicester and the tournament itself in Germany. I shot (EX3 and 7D), edited and uploaded daily content from the camp including player personality profiles, training footage, interviews and edits of player video diaries.

These were distributed on FATV/YouTube and several clips were used by the BBC to supplement their tournament coverage.

Upon our return I put together an overview edit of the team’s story:

The work aside, the experience was something I was privileged to be part of. Having worked with professional football for over 10 years I’m very familiar with how the industry works, but spending an extended period of time with a working squad gave me a new insight and understanding of what players go through at a major tournament. I also came away with a huge respect for women’s football and particularly for the commitment and professionalism of Hope Powell’s players and staff, and if things had gone our way in the penalty shootout I think we could have seen them going all the way.

I shot: Brother and England at Wembley

Due to my commitments on GoalMouth and also to the fact that he’s got more staff now, I haven’t done much for Sheephead at FATV recently. In fact those who knew Channelbee will be happy to hear that Joe’s not only got Jon Dyson but also Tony ‘the Hammer’ Watson on board now which is great news as he’s a top bloke who knows his football even if you can’t understand what he’s saying most of the time. So naturally I was happy to get the call to do a day with the team up at Wembley covering for Dyson who was on U21 duty.

FATV seem to be growing as an operation and now have tv giants Endemol behind them so I fully expect them to go from strength to strength; think of the assets they have at their disposal (England players/footage, FA Cup) and the huge fanbase (pretty much anyone who’s interested in football) and you can see I’m hardly going out on a limb there. Joe and his team have the access, they have the creative experience and vitally they have the trust of the hierarchy at the FA and the end result is a great example of what branded content should be; it engages the audience whilst promoting the product. They’re not taking it easy either; on Saturday at various times I think I counted 8 pieces in production. That’s a lesson to any brands seeking to get into video; one glossily produced corporate or brand promo does not a digital audience make, unless you get lucky with one of those elusive ‘virals’. In my humble opinion little and often is the key to building brand awareness and eventually loyalty through video.

8 pieces on the go in one day also meant I was in for a pretty full-on day’s graft. First up was a 3 camera acoustic set and interview featuring Brother, hosted by ESPN’s Richard Lenton. Lighting conditions weren’t ideal and it was a fast turnaround in edit so it’s pretty rough and ready but we prioritised getting the piece out before kickoff rather than making it look and sound prettier:

Channelbee trivia point about Richard Lenton: he appeared as a guest in the original pilot show for the project. Back then he worked at Sky but not on camera, and came to us with a brilliant clip he had of him when he blagged his way onto an African channel as a presenter during the World Cup. During one game his co-presenter was caught short whilst he was on air…cue a lot of jiggling in his seat and an eventual panic dash off camera whilst Richard tried to hold the fort. Wish I could find the clip on YouTube…

Back to Wembley, and Brother duly edited and uploaded, next job was pitchside to pick up whatever I could for a low angle perspective on the game. I may have been 10 feet away from the Swiss keeper but I can tell you, crouched behind the goal isn’t the way to watch football. Stuck without a stool, hunched over a tripod just high enough to peek over the hoarding but low enough not to attract the wrath of the fans in Row A, sweltering under the mid-afternoon sun wrestling with temperamental kit…so I couldn’t tell you how we played but it was certainly a buzz. Then a mad dash into the tunnel for half-time, a desperate swap of cameras and off out onto the pitch with the England Women’s team for their official send off to the World Cup. Back into the tunnel for interviews with some of the Women’s team, back pitchside for midway through the second half, another mad dash upstairs after full time and another hurried edit to get the pitchside cut up on the site for 10pm. Again, priority for the edit was to get it up as soon as possible rather than creating a masterpiece, but I think it’s always interesting to view action from a different angle and here it is:

Today I edited the interviews with the Women’s team so that’s up now:

A pretty full-on day but as I say, I really believe in what FATV are doing and it’s a pleasure to put the hours in with them. Looks like I could be heading out to Germany to be the videographer for the Women’s team at the World Cup which if it happens would be a real honour.

Yazoo: LAFTAs

LAFTAS with Yazoo

In early 2011 I shot and edited a series of videos for Yazoo from the media run at the Loaded LAFTAS which they co-sponsored.  Starring Soccer AM/Channelbee’s own Robbie Knox and a smattering of the nation’s best loved comic performers including the likes of Jimmy Carr, David Baddiel, Keith Lemon and Vic Reeves

Robbie Knox and Vic Reeves at the Loaded LAFTAS with Yazoo

the videos deal with the weighty issues of favourite comedy films, funniest words and in Keith Lemon’s case all manner of strangeness.

Blog about the shoot is here and here’s one of the videos: