YouTube Production/Strategy Services: The Truth!

YouTube channels

YouTube…if you want it to work for you, it’s not as easy as it seems..

Are you a brand, personality or broadcaster wanting to engage with the world’s largest video community?  

Having spent most of 2012/13 working for channels within the new, professional YouTube world, we are ideally positioned to help your content reach this key audience and hit your targets.

Over 1 billion unique users visit YouTube each month…but over 100 hours’ worth of content is uploaded every minute.  So the audience is growing…but how do you get your content seen?

We all know about ‘viral’ content and how some videos hit millions of users overnight.  That’s all well and good when it happens; we’d all be millionaires if we could guarantee a viral hit every time!  The simple fact is that most content, however engaging, however well-produced, however marketed, won’t go global.  At Resolution Square we’re well aware of the ingredients which combine to create that viral hit, but most of the time it just isn’t an option for us or for the client.  The good news is that YouTube is changing, and it is changing to favour regular, engaging content over one-off ‘viral’ hits.  This doesn’t mean, however, that you can simply upload a branded video to YouTube and hit your target audience.  This is where we come in; whether you need YouTube-friendly video ideas, advice on how to set up, run or optimise a channel, or  help collaborating with existing YouTubers, we are here for you.  We have first-hand knowledge of launching, building and running successful channels and have been lucky enough to have attended valuable YouTube seminars/workshops and one on one sessions with the YouTube audience development team.

YouTube production services include:

  • Ideas generation and format development – optimised for a YouTube audience
  • YouTube content strategy: what content works, how to grow an audience
  • Full production services – optimised for a YouTube audience
  • Casting – including sourcing existing YouTube talent to work with
  • Channel setup/branding
  • Channel optimisation (metadata/tags/best practice guides)

For these or any other YouTube related services, please fill in the form and we’d be happy to help under no obligation.

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